Brands owned by L'Oréal
L'Oréal lists 54 brands in 4 divisions: Luxe (27), Consumer Products (12), Professional Products (10) and Dermatological Beauty (5), as of September 2026. 25 of them are on this site, and in 28 of our pairs L'Oréal makes both the original and the cheaper product that matches it.
The 54 brands, by division
Luxe (27)
- Lancôme · 7 pairs
- Yves Saint Laurent · 1 pair
- Armani · 1 pair
- Valentino
- Kiehl's Since 1851 · 2 pairs
- Youth To The People
- Aesop
- Atelier Cologne
- Jacquemus
- Medik8 · 1 pair
- Miu Miu
- Prada
- Urban Decay · 2 pairs
- Helena Rubinstein
- Carita
- Biotherm
- Maison Margiela Fragrances
- Viktor&Rolf
- Mugler · 1 pair
- Ralph Lauren Fragrances
- Azzaro
- Cacharel
- Diesel
- Yue Sai
- IT Cosmetics · 2 pairs
- Shu Uemura
- Takami
Consumer Products (12)
- Dr.G
- L'Oréal Paris · 30 pairs
- Thayers · 1 pair
- Vogue
- Garnier · 6 pairs
- Maybelline New York · 8 pairs
- NYX Professional Makeup · 9 pairs
- 3CE
- Essie
- Dark & Lovely
- Mixa
- Niely
Professional Products (10)
Dermatological Beauty (5)
- La Roche-Posay · 2 pairs
- Skinbetter Science
- Vichy
- CeraVe · 5 pairs
- SkinCeuticals · 2 pairs
28 dupes L'Oréal makes for its own originals
Both products in each pair come from L'Oréal: the Kérastase Gloss Absolu Conditioner and the L'Oréal Paris Elvive Glycolic + Gloss Shine Boosting Conditioner, for one, 95% apart. Each row says what matches and what the cheaper one does worse.
L'Oréal Paris Elvive Glycolic + Gloss Shine Boosting Conditioner
for Kérastase Gloss Absolu Conditioner
$8.62 against $48, 95% less per ounce ($0.31 / fl oz versus $5.68 / fl oz). Both list Glycolic acid and Amodimethicone.
The same conditioner base from the same group, cetearyl alcohol with behentrimonium and cetrimonium chloride and amodimethicone, and both lists end on lactic acid and glycolic acid, the acid each line is named after.
What it does worse: Kérastase adds sodium hyaluronate, a guar conditioner, coconut oil and wild rose extract; L'Oréal adds dimethicone and glycerin for slip.
L'Oréal Paris Elvive Glycolic + Gloss Shine Boosting Shampoo
for Kérastase Genesis Bain Nutri-Fortifiant Shampoo
$9.47 against $48, 94% less per ounce ($0.34 / fl oz versus $5.66 / fl oz).
Built on the same system from the same group: sodium laureth sulfate, cocamidopropyl betaine and salt with hexylene glycol, dimethicone, amodimethicone, carbomer, salicylic acid, a guar conditioner and trideceth-10.
What it does worse: Kérastase leaves out sodium lauryl sulfate and adds glycerin and mica, while L'Oréal keeps the second sulfate for more lather and thickens it with cocamide MEA.
Garnier Fructis Sleek & Shine Leave-In Conditioner Cream
for Redken All Soft Moisture Restore Leave-In
$4.73 against $34, 93% less per ounce ($0.46 / fl oz versus $6.70 / fl oz). Both list Argan oil and Amodimethicone.
Close to the same cream, from the same group: cetearyl alcohol, amodimethicone and cetyl esters lead both labels, with behentrimonium chloride, argan oil, trideceth-6, isopropyl alcohol and cetrimonium chloride on each.
What it does worse: Redken adds behentrimonium methosulfate and sodium hyaluronate, while Garnier adds apple, sugarcane and lemon extracts with niacinamide and vitamin B6.
L'Oréal Paris True Match Radiant Serum Concealer
for Yves Saint Laurent Touche Éclat Radiant Touch
$13.93 against $45, 92% less per ounce ($42.04 / fl oz versus $532.32 / fl oz).
Both brighten the under-eye with light-reflecting pigment rather than heavy coverage, and both come out of L'Oréal, which owns YSL Beauté.
What it does worse: This one is also a real concealer — 1.5% hyaluronic acid, caffeine and enough pigment to cover — which is why it can crease on dry skin where the sheerer pen does not.
L'Oréal Paris Elvive Total Repair 5 Power Restore Treatment
for Redken Acidic Bonding Concentrate Mask
$9.97 against $46, 92% less per ounce ($0.43 / fl oz versus $5.42 / fl oz). Both list Amodimethicone.
Same conditioning base from the same group: cetearyl alcohol, behentrimonium chloride, dimethicone, amodimethicone, glycerin and isopropyl alcohol.
What it does worse: Redken adds citric acid and sodium citrate for its low-pH bonding claim, while L'Oréal uses lactic acid, cetrimonium chloride and wheat protein, in a 23 oz bottle.
L'Oréal Paris Elvive Total Repair 5 Damage-Erasing Balm
for Kérastase Chronologiste Masque Intense Régénérant
$7.97 against $72, 91% less per ounce ($0.94 / fl oz versus $10.65 / fl oz). Both list Amodimethicone.
Close to the same mask, from the same group: cetearyl alcohol, behentrimonium chloride, amodimethicone, cetyl esters, isopropyl alcohol and trideceth-6 lead both labels.
What it does worse: Kérastase adds bisabolol, vitamin E and a ceramide, while L'Oréal adds candelilla wax, sweet almond oil and wheat protein.
Garnier SkinActive Micellar Water for Waterproof Makeup
for Lancôme Bi-Facil Double Action Eye Makeup Remover
$8.39 against $30.60, 91% less per ounce ($0.62 / fl oz versus $7.24 / fl oz).
The same two-phase remover, from the same group: water, cyclopentasiloxane and isohexadecane lead both labels, over the same buffered water phase of sodium chloride, hexylene glycol and potassium and dipotassium phosphate.
What it does worse: Lancôme adds poloxamer 184 and a light fragrance and is sized for the eyes, while Garnier is unscented, adds a mild decyl glucoside cleanser and is sold for the whole face.
L'Oréal Paris Elvive Color Vibrancy Protecting Shampoo
for Biolage Color Last Shampoo
$9.49 against $27, 83% less per ounce ($0.34 / fl oz versus $2 / fl oz).
Nearly the same formula from the same group: water, sodium laureth sulfate, coco-betaine, salt, glycol distearate, dimethicone, fragrance, sodium benzoate, hexylene glycol, cocamide MIPA, salicylic acid and carbomer, in that order on both, then a guar conditioner.
What it does worse: L'Oréal adds a UV filter (ethylhexyl methoxycinnamate), arginine and niacinamide, while Biolage keeps the formula shorter.
L'Oréal Paris Elvive Total Repair 5 Protein Recharge Leave-In
for Redken Acidic Bonding Concentrate Leave-In Treatment
$7.26 against $39, 81% less per ounce ($1.43 / fl oz versus $7.69 / fl oz).
Close to the same formula, both from L'Oréal's labs: water, dimethicone, cetearyl alcohol, amodimethicone, polyquaternium-37 and dimethiconol lead both labels, with the same trideceth and steareth emulsifiers.
What it does worse: Redken adds citric acid for its low-pH bonding claim, while L'Oréal swaps it for hydrolyzed wheat protein and sweet almond oil and adds heat protection up to 450°F.
L'Oréal Paris Elvive Dream Lengths Restoring Shampoo
for Redken Extreme Length Shampoo
$9.47 against $58, 80% less per ounce ($0.34 / fl oz versus $1.72 / fl oz).
Same base, from the same parent company: sodium laureth sulfate with cocamidopropyl betaine and salt, a classic lathering shampoo for long hair that splits at the ends.
What it does worse: Redken adds biotin and a ceramide, while L'Oréal adds castor oil, niacinamide and dimethicone, which leaves more slip on the lengths.
L'Oréal Paris Elvive Total Repair 5 Repairing Conditioner
for Biolage Strength Recovery Conditioning Cream
$7.68 against $45, 79% less per ounce ($0.27 / fl oz versus $1.33 / fl oz).
The first five ingredients match in order, water, cetearyl alcohol, stearamidopropyl dimethylamine, isopropyl myristate and cetyl esters, with sunflower seed oil close behind on both, and 12 of Biolage's 21 are on L'Oréal's label.
What it does worse: Biolage adds squalane, shea butter and salicylic acid, while L'Oréal adds two peptides, glycerin and a ceramide.
L'Oréal Paris Elvive Total Repair 5 Repairing Shampoo
for Biolage Hydra Source Shampoo
$7.68 against $45, 79% less per ounce ($0.27 / fl oz versus $1.33 / fl oz).
Same lathering system from the same group: sodium laureth and lauryl sulfate with salt, glycol distearate, sodium benzoate, salicylic acid and a guar conditioner.
What it does worse: Biolage adds cocamidopropyl betaine and aloe and leaves out silicone, while L'Oréal adds dimethicone, amino acids and wheat protein for damaged hair, so it leaves more slip.
L'Oréal Paris EverPure Sulfate Free Deep Nourish Shampoo
for Pureology Hydrate Shampoo
$9.12 against $39, 75% less per ounce ($1.07 / fl oz versus $4.34 / fl oz).
Nearly the same cleansing system, from Pureology's own parent company: sodium cocoyl isethionate, disodium laureth sulfosuccinate, sodium lauryl sulfoacetate and sodium lauroyl sarcosinate, with decyl glucoside, polyquaternium-10 and amodimethicone.
What it does worse: Pureology adds wheat and soy proteins, green tea and aloe, while L'Oréal adds apricot kernel, camelina and grape seed oils with rosemary.
L'Oréal Paris EverPure Sulfate Free Frizz Defy Conditioner
for Pureology Hydrate Conditioner
$9.27 against $39, 75% less per ounce ($1.10 / fl oz versus $4.34 / fl oz).
The same conditioner base, both from L'Oréal: water, cetearyl alcohol, amodimethicone, behentrimonium chloride and cetyl esters open both lists in that order, and nine of Pureology's first ten ingredients are among L'Oréal's first ten.
What it does worse: Pureology adds its botanicals, mint oil and menthol, shea and jojoba butters, sunflower and soybean oils, green tea, rosemary and sage, while L'Oréal adds marula oil and vitamin E.
L'Oréal Paris Elvive Color Vibrancy Protecting Conditioner
for Biolage Color Last Conditioner
$9.49 against $45, 75% less per ounce ($0.34 / fl oz versus $1.33 / fl oz).
Both are cream conditioners for colored hair on the same base, cetearyl alcohol with behentrimonium chloride.
What it does worse: Biolage is silicone-free, with glycerin, cetyl esters and isopropyl myristate, while L'Oréal adds amodimethicone for slip, a UV filter, arginine and niacinamide.
L'Oréal Paris Voluminous Lash Paradise Mascara Primer
for Lancôme Cils Booster XL Enhancing Lash Primer
$10.97 against $25.50, 74% less per ounce ($40.55 / fl oz versus $150.61 / oz). Both list Beeswax and Carnauba wax and Panthenol.
Same kind of primer, from the company that owns Lancôme: a soft white base of beeswax and carnauba wax with panthenol and acacia gum that coats lashes before the mascara goes on.
What it does worse: Lancôme adds rice bran and candelilla waxes and rayon fibers for extra length, while L'Oréal uses a wavy brush with over 200 bristles and adds chamomile extract.
L'Oréal Paris Elvive Hyaluron Plump Shampoo
for Matrix Food For Soft Hydrating Shampoo
$5.57 against $48, 69% less per ounce ($0.44 / fl oz versus $1.42 / fl oz). Both list Sodium hyaluronate.
The same formula in another bottle, as far as the labels show: the first seventeen ingredients match in order, from sodium laureth and lauryl sulfate through cocamide MEA, dimethicone, carbomer and salicylic acid, and both list sodium hyaluronate and amodimethicone.
What it does worse: Matrix adds avocado oil and a little menthol, which L'Oréal leaves out.
L'Oréal Paris Elvive Hyaluron Plump Conditioner
for Matrix Food For Soft Detangling Conditioner
$5.57 against $48, 69% less per ounce ($0.44 / fl oz versus $1.42 / fl oz). Both list Sodium hyaluronate.
The same conditioner as far as the labels go, both from L'Oréal's labs: water, cetearyl alcohol, dimethicone, glycerin, behentrimonium chloride, fragrance, amodimethicone, cetrimonium chloride, isopropyl alcohol, lactic acid and sodium hyaluronate appear in the same order on both.
What it does worse: Matrix adds avocado and sunflower oils and vitamin E, which the L'Oréal label doesn't list.
L'Oréal Paris EverPure Sulfate Free Glossing Conditioner
for Pureology Strength Cure Conditioner
$9.97 against $39, 66% less per ounce ($1.47 / fl oz versus $4.34 / fl oz).
The first nine ingredients are the same, in the same order: water, cetearyl alcohol, behentrimonium chloride, amodimethicone, fragrance, isopropyl alcohol, phenoxyethanol, benzoic acid and trideceth-6, and 14 of the 17 on L'Oréal's label are on Pureology's.
What it does worse: Pureology adds olive, camelina and linseed oils, arginine and a ceramide, while L'Oréal adds glycolic acid and a pearly mica for shine.
L'Oréal Paris Telescopic Original Lengthening Mascara – Blackest Black
for Lancôme Définicils Defining & Lengthening Mascara
$11.97 against $28.90, 66% less per ounce ($44.25 / fl oz versus $131.49 / fl oz). Both list Beeswax and Carnauba wax and Panthenol.
The same lengthening formula from the same group: paraffin, beeswax, carnauba wax and acacia senegal gum held in a stearic and palmitic acid emulsion with triethanolamine, and nine of the first ten ingredients on the two lists are shared, panthenol included further down.
What it does worse: Définicils carries more of the stearic acid and uses a grooved-bristle brush; Telescopic's brush is flexible, with a flat side to lengthen and a comb side to separate, and it adds a film former.
L'Oréal Paris EverPure Sulfate Free Frizz Defy Shampoo
for Redken Color Extend Magnetics Shampoo
$9.99 against $31, 61% less per ounce ($1.18 / fl oz versus $3.06 / fl oz).
One base, both from L'Oréal: the first nine ingredients match in order, the mild sulfate-free blend of coco-betaine, disodium laureth sulfosuccinate, sodium cocoyl isethionate, sodium lauryl sulfoacetate and sodium lauroyl sarcosinate with glycol distearate, salt and decyl glucoside, and 30 of the 35 on L'Oréal's label are on Redken's.
What it does worse: Redken adds arginine, serine, glutamic acid and soy protein, the amino acids it credits with sealing color in, where L'Oréal adds marula and rosemary oils.
CeraVe Skin Renewing Eye Cream with Peptides, Caffeine & Niacinamide
for IT Cosmetics Confidence in an Eye Cream
$15.12 against $37.40, 57% less per ounce ($30.62 / oz versus $73.74 / fl oz). Both list Palmitoyl tripeptide-1 and Caffeine and Niacinamide and Sodium hyaluronate.
The same actives, and both from L'Oréal: the peptide pair palmitoyl tripeptide-1 and palmitoyl tetrapeptide-7 (the blend sold as Matrixyl 3000), caffeine, niacinamide, sodium hyaluronate and ceramide NP are on both lists.
What it does worse: IT Cosmetics sits them in cocoa butter with soy and rice proteins, ginseng and a brightening tint, while CeraVe uses a lighter ceramide cream with petrolatum and no fragrance, so it neither tints nor brightens on contact.
Garnier Fructis Diamond Sleek Hair Shine Spray
for Color Wow Dream Coat Anti-Humidity Spray
$8.68 against $30, 57% less per ounce ($1.89 / fl oz versus $4.44 / fl oz). Both list Polysilicone-29.
The polymer that does Dream Coat's work is on this label too: polysilicone-29, which heat sets into a film against humidity, in a water, glycerin and dipropylene glycol spray, and L'Oréal owns both brands.
What it does worse: Color Wow pairs it with silicone quaternium-18, chamomile and calendula, while Garnier adds argan oil, corn, soy and wheat proteins, a conditioning agent and fragrance, and is sold as a heat protectant to 450°F as well.
L'Oréal Paris Sulfate Free Glossing Lamination Hair Mask
for Pureology Hydrate Deep Conditioning Treatment
$9.97 against $37.60, 56% less per ounce ($1.95 / fl oz versus $4.45 / fl oz). Both list Coconut oil.
Same conditioning base from the same group: cetearyl alcohol with behentrimonium chloride, isopropyl alcohol and coconut oil, rinsed out after a few minutes.
What it does worse: Pureology adds soybean and avocado oils and vitamin E for dry hair, while L'Oréal adds amodimethicone and polyquaternium-37 for a slicker, glossier finish.
L'Oréal Paris Voluminous Original Mascara – Carbon Black
for Lancôme Hypnôse Drama Extreme Volumizing Mascara
$11.99 against $27.20, 54% less per ounce ($46.05 / fl oz versus $100.55 / fl oz). Both list Beeswax and Carnauba wax and Acacia senegal gum.
Lancôme's published ingredient list for Hypnôse Drama and the US label of Voluminous Original start with the same eight ingredients in the same order: water, paraffin, potassium cetyl phosphate, beeswax, carnauba wax, acacia senegal gum, cetyl alcohol and glycerin, a wax base both brands take from L'Oréal.
What it does worse: Hypnôse Drama has an S-shaped brush and a "2% bonding complex" Lancôme doesn't break down, while Voluminous adds silica and fatty alcohols to the base.
L'Oréal Paris EverPure Moisture 21-in-1 Leave In Conditioner
for Biolage All-In-One Multi-Benefit Spray
$9.97 against $38, 47% less per ounce ($1.49 / fl oz versus $2.81 / fl oz). Both list Coconut oil and Amodimethicone.
One spray under two names, both from L'Oréal: all of Biolage's first ten ingredients are among L'Oréal's first ten, the first six in the same order, water, coconut oil, amodimethicone, PPG-5-ceteth-10 phosphate, polyquaternium-37 and phenoxyethanol, and 26 of the 31 on L'Oréal's label are on Biolage's.
What it does worse: Biolage adds aloe and agave, L'Oréal rose and sweet almond extracts, and only L'Oréal puts a number on the heat protection, 450°F.
L'Oréal Paris Voluminous Lash Paradise Mascara
for Lancôme Monsieur Big Volumizing Mascara
$10.97 against $25.50, 43% less per ounce ($43.26 / fl oz versus $75.41 / fl oz). Both list Beeswax and Carnauba wax and Acacia senegal gum.
The same mascara as far as the labels go, both from L'Oréal: the first fourteen ingredients match in order, paraffin, potassium cetyl phosphate, carnauba wax, beeswax and the two film-forming copolymers among them, and every ingredient on Lash Paradise's US label is also on Monsieur Big's.
What it does worse: Monsieur Big adds a silicone, a second film former and two more emulsifiers, and its brush is bigger, with wavy fibers where Lash Paradise uses soft bristles in an hourglass.
NYX Professional Makeup Matte Finish Setting Spray
for Urban Decay All Nighter Long-Lasting Setting Spray
$8.50 against $28.90, 42% less per ounce ($4.19 / fl oz versus $7.24 / fl oz).
Holds makeup comparably through a normal day, with a matte rather than natural finish. Wear time is shorter in real heat, and the bottle is half the size, but the price per ml is far lower.
L'Oréal originals with a dupe from another company
- Kérastase Gloss Absolu Glaze Drops → OGX Argan Oil of Morocco Weightless Healing Dry Oil (Kenvue), 95% less
- Kiehl's Creme de Corps Body Lotion → NIVEA Cocoa Butter Body Lotion (Beiersdorf), 91% less
- SkinCeuticals C E Ferulic → Timeless Skin Care 20% Vitamin C + E Ferulic Acid Serum (an independent brand), 88% less
- SkinCeuticals P-TIOX Anti-Wrinkle Peptide Serum → The Ordinary Multi-Peptide + HA Serum (Estée Lauder Companies), 88% less
- Kérastase Elixir Ultime L'Huile Originale → Herbal Essences Lightweight Hair Oil with Aloe & Camellia (Procter & Gamble), 88% less
- Lancôme Génifique Ultimate Recovery Serum → MANYO Bifida Night Serum (an independent brand), 84% less
- Redken All Soft Conditioner → OGX Renewing + Argan Oil of Morocco Conditioner (Kenvue), 82% less
- Kérastase Fresh Affair Refreshing Dry Shampoo → Dove Advanced Dry Shampoo Fresh Coconut (Unilever), 82% less
- Mugler Alien Eau de Parfum → Ajmal Sacrifice for Her Eau de Parfum (an independent brand), 81% less
- Kiehl's Ultra Facial Cream → Vanicream Daily Facial Moisturizer (an independent brand), 81% less
- Giorgio Armani Beauty Luminous Silk Foundation → Makeup Revolution Skin Silk Serum Foundation (an independent brand), 80% less
- Medik8 Crystal Retinal 10 → The Ordinary Retinal 0.2% Emulsion (Estée Lauder Companies), 76% less
- Redken All Soft Shampoo → OGX Renewing + Argan Oil of Morocco Shampoo (Kenvue), 75% less
- Color Wow Style on Steroids Texture Spray → Hairitage Magic Spell Texturizing Spray (an independent brand), 67% less
- Lancôme La Vie Est Belle Eau de Parfum → Antonio Banderas Her Secret Temptation Eau de Toilette (Puig), 60% less
- IT Cosmetics CC+ Cream with SPF 50+ → e.l.f. Cosmetics Camo CC Cream SPF 30 (e.l.f. Beauty), 49% less
- Urban Decay All Nighter Long-Lasting Setting Spray → e.l.f. Cosmetics Stay All Night Micro-Fine Setting Mist (e.l.f. Beauty), 44% less
L'Oréal products that stand in for another company's original
- La Roche-Posay Toleriane Double Repair Face Moisturizer for Augustinus Bader The Rich Cream (an independent brand), 97% less
- CeraVe Moisturizing Cream for Dr.Jart+ Ceramidin Skin Barrier Moisturizing Cream (Estée Lauder Companies), 97% less
- Garnier Fructis Sleek & Shine Anti-Frizz Serum for OLAPLEX No.7 Bonding Oil (an independent brand), 96% less
- NYX Professional Makeup Epic Wear Liquid Liner for Too Faced Better Than Sex Easy Glide Waterproof Liquid Eyeliner (Estée Lauder Companies), 93% less
- Thayers Milky Hydrating Face Toner for LANEIGE Cream Skin Toner & Moisturizer (Amorepacific), 88% less
- CeraVe AM Facial Moisturizing Lotion SPF 30 for EltaMD UV Clear Broad-Spectrum SPF 46 (an independent brand), 82% less
- Garnier Fructis Sleek & Shine 10-in-1 Leave-In Spray for OUAI Leave In Conditioner (Procter & Gamble), 82% less
- Maybelline Dream Radiant Liquid Medium Coverage Hydrating Makeup for Charlotte Tilbury Beautiful Skin Medium Coverage Hydrating Foundation (Puig), 81% less
- L'Oréal Paris Elvive Bond Repair Pre-Shampoo Treatment for OLAPLEX No.3 Hair Perfector (an independent brand), 80% less
- NYX Professional Makeup Epic Ink Liner for Stila Stay All Day Waterproof Liquid Eyeliner (an independent brand), 79% less
- L'Oréal Paris Infallible Full Wear Waterproof Concealer for Hourglass Vanish Airbrush Concealer (Unilever), 75% less
- NYX Professional Makeup Slim Lip Pencil – Peekaboo Neutral for Charlotte Tilbury Lip Cheat Lip Liner – Pillow Talk (Puig), 74% less
- L'Oréal Paris Infallible Up to 32H Fresh Wear Foundation for Estée Lauder Double Wear Stay-in-Place Foundation (Estée Lauder Companies), 71% less
- Maybelline Lifter Plump Plumping Lip Gloss for Too Faced Lip Injection Extreme Lip Plumper (Estée Lauder Companies), 71% less
- NYX Professional Makeup Fat Oil Lip Drip for Dior Addict Lip Glow Oil (LVMH), 70% less
- Maybelline Fit Me Loose Setting Powder for Laura Mercier Translucent Loose Setting Powder (an independent brand), 70% less
- CeraVe Hydrating Mineral Sunscreen SPF 30 Sheer Tint for EltaMD UV Clear Tinted Face Sunscreen SPF 46 (an independent brand), 70% less
- NYX Professional Makeup Butter Gloss for Fenty Beauty Gloss Bomb Universal Lip Luminizer (LVMH), 69% less
- Maybelline Instant Age Rewind Eraser Concealer for NARS Radiant Creamy Concealer (Shiseido), 69% less
- Maybelline Baby Skin Instant Pore Eraser Primer for Smashbox Photo Finish Smooth & Blur Primer (Estée Lauder Companies), 68% less
- Garnier Erase It All Makeup Cleansing Balm with Hyaluronic Acid for Clinique Take The Day Off Cleansing Balm (Estée Lauder Companies), 67% less
- CeraVe Resurfacing Retinol Serum for Paula's Choice CLINICAL 1% Retinol Treatment (Unilever), 66% less
- NYX Professional Makeup Suede Matte Lip Liner – Moonwalk for MAC Cosmetics Lip Pencil – Stone (Estée Lauder Companies), 65% less
- La Roche-Posay Lipikar Wash AP+ Gentle Moisturizing Body Wash for Nécessaire The Body Wash – Eucalyptus (an independent brand), 63% less
- L'Oréal Paris Sulfate Free Bond Repair+ Conditioner for OLAPLEX No.5 Bond Maintenance Conditioner (an independent brand), 63% less
- L'Oréal Paris EverPure Brass Toning Purple Shampoo for OLAPLEX No.4P Blonde Enhancer Toning Shampoo (an independent brand), 63% less
- L'Oréal Paris Sulfate Free Bond Repair+ Shampoo for OLAPLEX No.4 Bond Maintenance Shampoo (an independent brand), 62% less
- Maybelline Lifter Gloss for Charlotte Tilbury Collagen Lip Bath (Puig), 61% less
- NYX Professional Makeup Matte Buttermelt Bronzer for Too Faced Chocolate Soleil Matte Bronzer (Estée Lauder Companies), 60% less
- NYX Professional Makeup Micro Brow Pencil for Anastasia Beverly Hills Brow Wiz (an independent brand), 56% less
- Maybelline Lash Sensational Sky Tubes Tubing Mascara for Tarte tartelette tubing mascara (an independent brand), 55% less
- L'Oréal Paris True Match Lumi Glotion for MAC Cosmetics Strobe Cream (Estée Lauder Companies), 53% less
- Maybelline Lash Sensational Sky High Mascara for Too Faced Better Than Sex Mascara (Estée Lauder Companies), 44% less