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Shade matcher: your luxury shade in the drugstore dupe

205 shades of 8 luxury foundations, concealers and glow filters, and 35 shades of 5 blushes, bronzers and highlighters, each matched to the shade of its dupe. Find the product you wear, then your shade: the link opens that exact shade on Amazon.

Foundation, concealer and glow

Charlotte Tilbury Hollywood Flawless Filter, $50e.l.f. Cosmetics Halo Glow Liquid Filter, $15

−71% per oz

Full comparison

Charlotte Tilbury Flawless Filter to e.l.f. Halo Glow shade match

Halo Glow is sheer, so half a shade either way still blends.

11 Charlotte Tilbury shades matched
You wear Flawless FilterTry Halo Glow
1 Fair0 Fair
2 Fair0.5 Fair
2.5 Fair1 Fair
3 Light/Medium3 Light/Medium
4 Medium3.5 Medium
4.5 Medium5 Medium/Tan†
5 Tan5 Medium/Tan*
5.5 Tan5 Medium/Tan†
6 Dark Tan5 Medium/Tan
7 Dark6.5 Deep*
8 Deep8.5 Rich

Matched by measured color on Match My Makeup; † by Temptalia's swatches; * by the two brands' own depth and undertone descriptions, where the measured match isn't a shade Amazon sells. Check the swatch before you buy.

Tarte Shape Tape Concealer, $32e.l.f. Cosmetics 16HR Camo Concealer, $8

−58% per oz

Full comparison

Tarte Shape Tape to e.l.f. Camo Concealer shade match

e.l.f.'s Camo names run about two steps lighter than Tarte's: a Tarte light shade matches an e.l.f. Medium, so go by this table rather than the names.

21 Tarte shades matched
You wear Shape TapeTry Camo Concealer
12N fair neutralLight Ivory*
12S fairFair Warm
22B light beigeMedium Neutral
22N light neutralMedium Neutral
27B light-medium beigeMedium Golden
27H light-medium honeyMedium Neutral
27S light-medium sandMedium Neutral
29N light-mediumMedium Neutral
34S medium sandMedium Warm
35H medium honeyMedium Warm*
35N mediumMedium Sand*
36S medium-tan sandMedium Warm*
38N medium-tan neutralTan Neutral
44H tanTan Latte*
47H tan-deep honeyTan Neutral
53H deep honeyRich Chocolate
53N deepRich Chocolate
53S deep sandDeep Cinnamon
57N richRich Chocolate
57S rich sandRich Chocolate
8B porcelain beigeFair Rose

Matched by measured color on Match My Makeup; * by the two brands' own depth and undertone descriptions, where the measured match isn't a shade Amazon sells. No close e.l.f. Cosmetics shade on Amazon for 20B light, 59H rich honey, 60N mahogany, 61H espresso. Check the swatch before you buy.

Estée Lauder Double Wear Stay-in-Place Foundation, $52L'Oréal Paris Infallible Up to 32H Fresh Wear Foundation, $14.97 $18.99

−71% per oz

Full comparison

Estée Lauder Double Wear to L'Oréal Infallible Fresh Wear shade match

The match is by measured color, not by name: several cool Double Wear shades land on L'Oréal shades Amazon lists as warm.

55 Estée Lauder shades matched
You wear Double WearTry Infallible Fresh Wear
0N1 Alabaster390 Snow
1C0 Shell405 Porcelain
1C1 Cool Bone412 Warm Ivory
1N0 Porcelain405 Porcelain
1N1 Ivory Nude410 Ivory
1N2 Ecru430 Ivory Buff
1W0 Warm Porcelain410 Ivory
1W1 Bone425 Linen
1W2 Sand425 Linen
2C0 Cool Vanilla410 Ivory
2C1 Pure Beige430 Ivory Buff
2C3 Fresco430 Ivory Buff
2C4 Ivory Rose435 Rose Vanilla
2N1 Desert Beige425 Linen
2N2 Buff475 Sun Beige
2W0 Warm Vanilla410 Ivory
2W1 Dawn475 Sun Beige
3C1 Dusk430 Ivory Buff
3C2 Pebble465 Sand
3C3 Sandbar470 Radiant Honey
3N1 Ivory Beige460 Golden Beige
3N2 Wheat475 Sun Beige
3W1 Tawny475 Sun Beige
3W1.5 Fawn475 Sun Beige
3W2 Cashew475 Sun Beige
4C1 Outdoor Beige490 Golden Amber*
4C2 Auburn500 Honey Bisque
4C3 Softan485 Golden Sun
4N1 Shell Beige485 Golden Sun
4N2 Spiced Sand488 Caramel
4N3 Maple Sugar505 Toffee
4W1 Honey Bronze475 Sun Beige
4W2 Toasty Toffee487 Warm Almond
4W3 Henna485 Golden Sun*
4W4 Hazel488 Caramel
5C1 Rich Chestnut510 Hazelnut
5C2 Sepia500 Honey Bisque
5N1 Rich Ginger495 Amber
5N1.5 Maple488 Caramel
5N2 Amber Honey515 Copper
5W1 Bronze505 Toffee
5W1.5 Cinnamon510 Hazelnut
5W2 Rich Caramel488 Caramel
6C1 Rich Cocoa515 Copper
6C2 Pecan530 Deep Amber
6N1 Mocha515 Copper
6N2 Truffle525 Deep Golden
6W1 Sandalwood511 Maple
6W2 Nutmeg515 Copper
7C1 Rich Mahogany530 Deep Amber
7C2 Sienna540 Mahogany
7N1 Deep Amber540 Mahogany
7W1 Deep Spice511 Maple
8C1 Rich Java530 Deep Amber
8N1 Espresso530 Deep Amber

Matched by measured color on Match My Makeup; * by the two brands' own depth and undertone descriptions, where the measured match isn't a shade Amazon sells. No close L'Oréal Paris shade on Amazon for 9N1 Ebony. Check the swatch before you buy.

Too Faced Born This Way Super Coverage Multi-Use Concealer, $36e.l.f. Cosmetics Hydrating Camo Concealer, $8

−50% per oz

Full comparison

Too Faced Born This Way Concealer to e.l.f. Hydrating Camo shade match

e.l.f.'s Camo names run about two steps lighter than Too Faced's: a very fair Too Faced shade can match an e.l.f. Medium, so go by this table rather than the names.

20 Too Faced shades matched
You wear Born This Way ConcealerTry Hydrating Camo
01 CloudFair Warm
02 MarshmallowLight Sand
03 SwanFair Warm
04 SnowFair Beige
05 Cream PuffMedium Neutral
07 PorcelainMedium Warm
08 ShortbreadLight Beige
10 NudeMedium Warm
11 Golden BeigeMedium Golden*
12 Light BeigeMedium Sand
13 TaffyTan Neutral
15 Warm BeigeDeep Caramel
16 SandMedium Golden*
17 CookieDeep Caramel
18 Warm SandDeep Caramel
24 ChestnutDeep Cinnamon
25 ChaiDeep Cinnamon
26 Spiced RumRich Cocoa*
27 ToffeeRich Cocoa*
28 CocoaRich Cocoa*

Matched by measured color on Match My Makeup; * by the two brands' own depth and undertone descriptions, where the measured match isn't a shade Amazon sells. Check the swatch before you buy.

Hourglass Vanish Airbrush Concealer, $39L'Oréal Paris Infallible Full Wear Waterproof Concealer, $12.98 $15.99

−80% per oz

Full comparison

Hourglass Vanish Concealer to L'Oréal Infallible Full Wear Concealer shade match

L'Oréal makes fewer shades, so one L'Oréal shade stands in for several Hourglass ones.

19 Hourglass shades matched
You wear Vanish ConcealerTry Infallible Full Wear Concealer
Anise445 Espresso
Birch325 Eggshell
Brandy415 Honey
Cedar345 Oatmeal
Clove425 Chestnut*
Cotton345 Oatmeal
Crème340 Fawn
Dune365 Cashew
Fawn385 Amber*
Flax405 Toffee
Maple415 Honey
Oat360 Cashmere
Sepia345 Oatmeal
Sienna385 Amber
Silk345 Oatmeal
Teak415 Honey
Topaz385 Amber
Umber415 Honey
Velvet425 Chestnut

Matched by measured color on Match My Makeup; * by the two brands' own depth and undertone descriptions, where the measured match isn't a shade Amazon sells. No close L'Oréal Paris shade on Amazon for Mocha. Check the swatch before you buy.

NARS Radiant Creamy Concealer, $32Maybelline Instant Age Rewind Eraser Concealer, $9.82 $12.99

−69% per oz

Full comparison

NARS Radiant Creamy Concealer to Maybelline Instant Age Rewind shade match

Maybelline makes fewer shades than NARS, so neighboring NARS shades often share one: Cafe au Lait, Honey, Crema Catalana, Custard, Toffee and Macadamia all match 121 Light Honey.

26 NARS shades matched
You wear Radiant Creamy ConcealerTry Instant Age Rewind
Chantilly L195 Cool Ivory
Affogato L1.25115 Warm Light
Vanilla L2110 Fair
Madeleine L2.3122 Sand
Cafe au Lait L2.4121 Light Honey
Creme Brulee L2.5115 Warm Light
Marron Glacé L2.8122 Sand
Honey L3121 Light Honey
Crema Catalana M0121 Light Honey
Custard M1121 Light Honey
Toffee M1.25121 Light Honey
Macadamia M1.5121 Light Honey
Tiramisu M1.75130 Medium
Ginger M2130 Medium
Praline M3130 Medium
Biscuit MD1140 Honey
Sucre D'Orge MD1.5141
Chestnut MD2.5140 Honey
Walnut MD2.6146.5
Truffle MD2.75146.5
Amande MD3147.5
Hazelnut MD4148 Hazelnut
Chocolat D0147.5
Cafe D1149 Deep Bronze
Cacao D2149 Deep Bronze
Dark Coffee D3149 Deep Bronze

Matched by measured color on Match My Makeup. No close Maybelline shade on Amazon for Nougatine L2.2, Café Con Leche L2.6, Cannelle L2.75. Check the swatch before you buy.

Kosas Revealer Super Creamy + Brightening Concealer, $32NYX Professional Makeup Bare With Me Concealer Serum, $10.11 $12

−80% per oz

Full comparison

Kosas Revealer Concealer to NYX Bare With Me Concealer shade match

NYX makes fewer shades than Kosas, so one NYX shade covers several: 03 Vanilla matches five Kosas shades, from 01N to 2.6C. For nine more, 03W to 05W (all but 4.5N), 6.3N and 7.3N, the measured match is NYX's 05 Golden or 08 Sand, which only resellers sell on Amazon today.

14 Kosas shades matched
You wear Revealer ConcealerTry Bare With Me Concealer
0.7C02 Light
01N03 Vanilla
1.5C03 Vanilla
2.3N03 Vanilla
2.5C03 Vanilla
2.6C03 Vanilla
4.5N04 Beige
5.3C06 Tan
5.8N06 Tan
06O06 Tan
6.2N06 Tan
7.5W09 Deep Golden
08W09 Deep Golden
8.1O10 Camel

Matched by measured color on Match My Makeup. No close NYX Professional Makeup shade on Amazon for 0.5N, 02W, 03W, 3.2O, 3.5W, 3.6C, 3.8N, 04N, 05W, 5.5O, 6.3N, 6.5O, 6.8W, 07N, 7.3N, 7.8N, 8.2W, 8.5C, 8.7N, 8.8N, 9.1N, 9.5N, 10W, 10.5N. Check the swatch before you buy.

Giorgio Armani Beauty Luminous Silk Foundation, $69e.l.f. Cosmetics Soft Glam Satin Foundation, $8

−88% per oz

Full comparison

Armani Luminous Silk to e.l.f. Soft Glam Foundation shade match

Armani's 2026 line of 44 shades. e.l.f. makes fewer, so neighboring Armani shades often share one: six between 5.95 and 10.1 match 41 Tan Neutral. The match is by measured color, not by name, and the undertone words don't line up: Armani's 3 Fair Warm Golden lands on e.l.f.'s 14 Fair Cool. Armani's 5.8 hasn't been measured yet.

39 Giorgio Armani Beauty shades matched
You wear Luminous SilkTry Soft Glam Foundation
1 Fair Cool Peach14 Fair Cool
2 Fair Neutral Golden22 Light Warm
3 Fair Warm Golden14 Fair Cool
3.5 Light Neutral Peach24 Light Warm
3.75 Fair Cool Pink20 Light Cool
3.8 Light Warm Peach22 Light Warm
4 Light Neutral Golden21 Light Neutral
4.1 Light Warm Golden21 Light Neutral
4.5 Light Neutral Peach23 Light Cool
5 Light Neutral Pink20 Light Cool
5.1 Light Cool Pink34 Medium Cool
5.15 Light Medium Neutral Golden34 Medium Cool
5.2 Light Medium Warm Peach23 Light Cool
5.25 Light Medium Cool Pink31 Medium Neutral
5.3 Light Medium Neutral Olive24 Light Warm
5.5 Light Medium Cool Peach34 Medium Cool
5.75 Light Medium Neutral Golden33 Medium Warm
5.9 Medium Neutral Pink24 Light Warm
5.95 Medium Neutral Peach41 Tan Neutral
6 Medium Neutral Olive30 Medium Warm
6.25 Medium Warm Peach33 Medium Warm
6.5 Medium Neutral Golden30 Medium Warm
6.8 Medium Tan Warm Golden33 Medium Warm
7 Medium Tan Cool Peach43 Tan Cool
7.6 Medium Tan Neutral Golden41 Tan Neutral
7.8 Medium Tan Warm Olive41 Tan Neutral
8.1 Medium Tan Warm Golden41 Tan Neutral
8.25 Tan Cool Pink44 Tan Cool
8.6 Tan Neutral Golden45 Tan Warm
9 Tan Neutral Olive41 Tan Neutral
9.1 Tan Warm Peach45 Tan Warm
10.1 Tan Warm Golden41 Tan Neutral
11 Deep Neutral Olive50 Deep Warm
11.75 Deep Neutral Pink50 Deep Warm
12.1 Deep Cool Pink50 Deep Warm
13.25 Deep Neutral Golden54 Deep Neutral
13.6 Very Deep Neutral Olive53 Deep Neutral
13.8 Very Deep Warm Olive55 Deep Warm
14 Very Deep Warm Golden62 Rich Warm

Matched by measured color on Match My Makeup. No close e.l.f. Cosmetics shade on Amazon for 11.4 Deep Warm Golden, 11.8 Deep Warm Peach, 15.5 Very Deep Cool Red, 15.8 Very Deep Neutral. Check the swatch before you buy.

Blush, bronzer and highlighter

rhode Pocket Blush, $25e.l.f. Cosmetics Soft Glam Cream Blush Stick, $7

−84% per oz

Full comparison

rhode Pocket Blush to e.l.f. Soft Glam Cream Blush shade match

rhode and e.l.f. both name the color of every shade, and each row pairs two named alike: rhode calls Toasted Teddy a bronze terracotta, e.l.f. calls Cinna-mood a bronze terracotta. e.l.f.'s Muted Mauve, the dusty mauve that answers Sleepy Girl, isn't sold on Amazon by Amazon.com or e.l.f.

6 rhode shades matched
You wear Pocket BlushTry Soft Glam Cream Blush
Piggy (baby pink)Pink On It (light pink)
Spicy Marg (bright coral)Melon-Drama (peachy coral)
Toasted Teddy (bronze terracotta)Cinna-mood (bronze terracotta)
Plum (cool purple berry)Plum Intended (plum)
Date Cake (warm red berry)Heat Check (cherry red)
Candy Apple (pearly warm red)Heat Check (cherry red)

Matched by the color each brand gives the shade (rhode, e.l.f. Cosmetics). No close e.l.f. Cosmetics shade on Amazon for Sleepy Girl, Juice Box, Sprinkle, Freckle, Tan Line, Teacup, Sun Soak. Check the swatch before you buy.

rhode Pocket Bronze, $25e.l.f. Cosmetics Soft Glam Cream Bronzer Stick, $8

−82% per oz

Full comparison

rhode Pocket Bronze to e.l.f. Soft Glam Cream Bronzer shade match

Both brands name each bronzer for the skin depth it suits, and each row pairs the same depth. rhode also gives the undertone and e.l.f. doesn't, so check the swatch if you wear one of rhode's red-toned shades, Shade or Anklet.

8 rhode shades matched
You wear Pocket BronzeTry Soft Glam Cream Bronzer
Pebble (fair to light)Fair
Sip (light to light-medium)Light-Medium
Sunbed (light-medium to medium)Light-Medium
Bake (medium to tan)Medium-Tan
Shade (tan to tan-deep)Tan-Deep
Drench (tan-deep to deep)Deep
Anklet (deep to rich)Deep-Rich
Plunge (rich to very rich)Deep-Rich

Matched by the skin depth each brand names the shade for (rhode, e.l.f. Cosmetics). Check the swatch before you buy.

Rare Beauty Soft Pinch Liquid Blush, $25e.l.f. Cosmetics Camo Liquid Blush, $8

−40% per oz

Full comparison

Rare Beauty Liquid Blush to e.l.f. Camo Liquid Blush shade match

Rare Beauty and e.l.f. both name the color of every shade, and each row pairs two named alike: Rare Beauty calls Happy a cool pink, e.l.f. calls Pinky Promise a cool pink. Both are liquid blushes with a doe-foot, so start with a dot.

11 Rare Beauty shades matched
You wear Liquid BlushTry Camo Liquid Blush
Hope (nude mauve)Suave Mauve (mauve)
Believe (true mauve)Suave Mauve (mauve)
Grace (bright rose mauve)Suave Mauve (mauve)
Bliss (nude pink)Cheeky Lychee (neutral pink)
Encourage (soft neutral pink)Cheeky Lychee (neutral pink)
Happy (cool pink)Pinky Promise (cool pink)
Lucky (hot pink)Comin' In Hot Pink (bright pink)
Worth (true rose)Dusty Rosé (warm pink)
Joy (muted peach)Peach Perfect (peachy pink)
Virtue (beige peach)Peach Perfect (peachy pink)
Faith (deep berry)Berry Well (cool berry)

Matched by the color each brand gives the shade (Rare Beauty, e.l.f. Cosmetics). No close e.l.f. Cosmetics shade on Amazon for Grateful (true red). Check the swatch before you buy.

Charlotte Tilbury Beauty Light Wand, $44e.l.f. Cosmetics Halo Glow Highlight Beauty Wand, $10

−73% per oz

Full comparison

Charlotte Tilbury Beauty Light Wand to e.l.f. Halo Glow Beauty Wand shade match

Charlotte Tilbury and e.l.f. both name the color of every wand, and each row pairs two named alike. e.l.f. has no peach or copper wand on Amazon, and IRL Angel, its pale pink-gold, isn't sold there by Amazon.com or e.l.f.

4 Charlotte Tilbury shades matched
You wear Beauty Light WandTry Halo Glow Beauty Wand
Goldgasm (gold)Liquid Gold (gold)
Pinkgasm (pink)Rose Quartz (pinky rose)
Pinkgasm Sunset (rose pink)Rose Quartz (pinky rose)
Pillow Talk Light/Medium (soft rose gold)Rose Quartz (pinky rose)

Matched by the color each brand gives the shade (Charlotte Tilbury, e.l.f. Cosmetics). No close e.l.f. Cosmetics shade on Amazon for Peachgasm, Pillow Talk Medium/Deep, Spotlight. Check the swatch before you buy.

Charlotte Tilbury Hollywood Contour Wand, $44e.l.f. Cosmetics Halo Glow Contour Beauty Wand, $10

−73% per oz

Full comparison

Charlotte Tilbury Contour Wand to e.l.f. Halo Glow Contour Wand shade match

e.l.f. names each contour wand for two skin depths, and only three of its five are sold on Amazon by Amazon.com or e.l.f., so several Charlotte Tilbury shades share one.

6 Charlotte Tilbury shades matched
You wear Contour WandTry Halo Glow Contour Wand
01 FairFair/Light
03 MediumMedium/Tan
04 Medium/DeepMedium/Tan
05 TanMedium/Tan
06 Tan/DeepDeep/Rich
07 DeepDeep/Rich

Matched by the skin depth each brand names the shade for (Charlotte Tilbury, e.l.f. Cosmetics). Check the swatch before you buy.

How the shades were matched

  • Most rows are Match My Makeup's matches by measured color, the service behind e.l.f.'s own Find My Shade. Rows marked † follow Temptalia's swatch comparisons.
  • Rows marked * go by the two brands' own depth and undertone descriptions: the measured match there is a shade Amazon.com doesn't sell.
  • Blush, bronzer and highlighter shades have no measuring service behind them, so those tables go by the color each brand gives its shade: rhode calls Toasted Teddy a bronze terracotta, and e.l.f. calls Cinna-mood a bronze terracotta. A shade whose maker gives it no color name, or whose nearest dupe shade is a different color, is left out.
  • A dupe shade that Amazon.com or the brand stops selling leaves its table, so a row never opens a reseller's listing.
  • Three pairs have no table. Estée Lauder Double Wear against Revlon ColorStay: Revlon publishes no shade descriptions, and 38 of 56 Double Wear shades had no measured match. YSL Touche Éclat against L'Oréal True Match, and Armani Luminous Silk against Makeup Revolution: neither dupe has measured matches yet.
  • A screen can't show undertone. Check the swatch on the listing before you buy. Tables researched 1 October 2026.

Amazon prices as of Oct 1, 2026, 12:33 PM ET, subject to change: the price on Amazon at checkout is the one that applies. Retail price checked 25 September 2026.