Privacy policy

Last updated 14 October 2026.

What we collect

HerDupes has no accounts, no newsletter and no comment form, so there is nothing for you to sign up to and no personal details for us to store. We don't run advertising trackers and we don't sell or share data, because we hold none to sell.

Server logs

Our server records each request: the page, the time, the browser's user agent and the IP address. That is how the site is kept online and how abuse is blocked. When you leave a page, your browser also tells us how far down it you scrolled, how long it was open, which of our links you followed, if any, and, on the first page you open, which site sent you. Nothing in it identifies you or ties one page to the next; it shows us which pages answer the question people came with. Logs are kept for 30 days and then deleted.

Amazon links and cookies

Every “Check price on Amazon” and “Buy the dupe” button goes through a redirect on this site and lands on Amazon with our Associates tag attached. Amazon then sets its own cookies in your browser so that a purchase you make within its cookie window is credited to us. Those cookies are Amazon's, not ours, and what Amazon does with them is covered by the Amazon Privacy Notice. We never receive your name, address or payment details, only an aggregate count of orders.

Cookies and storage

We set no cookies. Filters and sorting live in the URL. The products you save (with the price each had when you saved it) and the ones you've viewed recently are kept in your browser's local storage, on this device only: nothing is sent to us, and clearing your browser data clears both lists.

Children

HerDupes is not directed at children under 13 and we knowingly collect nothing from them.

Your rights

If you are in the EU, UK or California, you have the right to ask what data we hold about you, and to have it deleted. In practice that is the server logs described above. Email hello@herdupes.com and we will answer within 30 days.

Changes

If this policy changes, the date at the top changes with it.