


L'Oréal Paris
Dupe of OLAPLEX No.4P Blonde Enhancer Toning Shampoo ($34).See the comparison →−63%
EverPure Brass Toning Purple Shampoo
Purple toning shampoo · 200 ml
$9.97

Description
Sulfate-free purple shampoo that tones brass in blonde, bleached, silver and highlighted brown hair. 6.8 fl oz.
Key ingredients
- Amodimethicone
- Polyquaternium-10
Compared with the original
−63%per oz
Cost per fl oz
OLAPLEX$4.02 / fl oz
L'Oréal Paris$1.47 / fl oz
- Size
- 250 ml
- 200 ml
- Key ingredients
- Bis-aminopropyl diglycol dimaleate, Acid Violet 43
- Amodimethicone, Polyquaternium-10
What matches
Same job: a sulfate-free purple shampoo whose violet dye cancels the yellow and orange in blonde, grey and lightened hair.
What the dupe does worse
Olaplex adds its patented bis-aminopropyl diglycol dimaleate and cleans with an olefin sulfonate, while L'Oréal uses isethionate and sulfosuccinate cleansers plus amodimethicone for slip, with no bond builder.
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