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ICONIC LONDONUnderglow Blurring Primer

Primer

#35 in Foundation Primers on Amazon

$34

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ICONIC LONDON Underglow Blurring Primer
ICONIC LONDON Underglow Blurring Primer, view 2
ICONIC LONDON Underglow Blurring Primer, view 3
ICONIC LONDON Underglow Blurring Primer, view 4
ICONIC LONDON Underglow Blurring Primer, view 5
ICONIC LONDON Underglow Blurring Primer, view 6

Size 27 ml, $37.24 / fl oz

Sold by Iconic London Inc. Amazon's shipping and returns apply. Who sells ICONIC LONDON on Amazon

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Amazon price as of Oct 5, 2026, 1:19 AM ET, subject to change: the price on Amazon at checkout is the one that applies. We may earn a commission; the price you pay is the same.

Laura Geller New York Spackle Makeup Primer
12 cheaper on the same shelf, from $15.34 / fl oz. See them

No dupe for this one yet

Want one? Ask, and it moves up our list. A pair only goes up when the cheaper product matches on format, finish or key actives and Amazon.com or its maker sells it.

About the Product

What it is: Primer, 27 ml. Uncover your natural radiance with THE must-have for fresh-faced, smooth, flawless-looking skin… ICONIC's soft-focus, radiant Underglow Blurring Primer.

What Else You Need to Know:

  • Underglow Blurring Primer brilliantly primes, preps, minimises the appearance of pores and helps to blur imperfections – leaving your skin looking flawless, refreshed and perfected, ready for the next step in your makeup routine.
  • Directions: After moisturising, use the ICONIC dropper to apply 2-3 drops of makeup primer all over the face – focusing on any areas that are often prone to excess shine.

From the Amazon listing.

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Cheaper on the Same Shelf

Primer, for less per ounce on Amazon

$34

$37.24 / fl oz

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