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L'Oréal ParisEverPure Sulfate Free Frizz Defy Shampoo

Instead of Redken Color Extend Magnetics, $31Color-care shampoo

$9.99 $10.99

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Size 250 ml, $1.18 / fl oz

Sold by Amazon.com. Amazon's shipping and returns apply. Who sells L'Oréal Paris on Amazon

Amazon price as of Sep 28, 2026, 1:12 AM ET, subject to change: the price on Amazon at checkout is the one that applies. We may earn a commission; the price you pay is the same.

Redken Color Extend Magnetics Shampoo

The luxury original: Redken Color Extend Magnetics Shampoo, $31

What matches: One base, both from L'Oréal: the first nine ingredients match in order, the mild sulfate-free blend of coco-betaine, disodium laureth sulfosuccinate, sodium cocoyl isethionate, sodium lauryl sulfoacetate and sodium lauroyl sarcosinate with glycol distearate, salt and decyl glucoside, and 30 of the 35 on L'Oréal's label are on Redken's.

What it does worse: Redken adds arginine, serine, glutamic acid and soy protein, the amino acids it credits with sealing color in, where L'Oréal adds marula and rosemary oils.

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About the Product

What it is: Sulfate-free shampoo for frizzy, color-treated hair with marula oil, from L'Oréal's EverPure line. 8.5 fl oz.

Highlighted Ingredients:

  • Marula oil

What Else You Need to Know:

  • Color protection shampoo for frizzy hair: Offering anti-fade color protection plus humidity and frizz resistance for up to 24 hours, this sulfate free shampoo is ideal for frizzy, dry, damaged, and color treated hair
  • Anti frizz formula: Gently cleanse frizzy hair for humidity and frizz control, manageability and smooth luminosity. Our anti frizz hair products feature a lush, luxurious lather with hydrating Marula Oil and a fragrance that blooms with notes of Magnolia
  • For best use: After using Frizz Defy Shampoo, apply Frizz Defy Conditioner to hair. Leave on for one to two minutes before rinsing. Follow with EverSleek Frizz Finish
  • Vegan shampoo and conditioner: EverPure hair products have the purest respect for your hair and have been formulated without sulfates, parabens, DMDM hydantoin, added phthalates, dyes and gluten ingredients. Always color caring and powered by science
  • L'oreal paris innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics

From the Amazon listing.

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Alternatives

The luxury original, and other products that do the same job

$9.99 $10.99

$1.18 / fl oz