L'Oréal ParisElvive Color Vibrancy Protecting Shampoo

Name: L'Oréal Paris Elvive Color Vibrancy Protecting Shampoo
Brand: L'Oréal Paris
SKU: B0752L2VSJ
Price: 9.49 USD
Availability: InStock

Instead of Biolage Color Last Shampoo, $27Color-care shampoo

$9.49

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Size 828 ml, $0.34 / fl oz

Sold by Amazon.com. Amazon's shipping and returns apply. Who sells L'Oréal Paris on Amazon

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Amazon price as of Sep 28, 2026, 1:12 AM ET, subject to change: the price on Amazon at checkout is the one that applies. We may earn a commission; the price you pay is the same.

The luxury original: Biolage Color Last Shampoo, $27

What matches: Nearly the same formula from the same group: water, sodium laureth sulfate, coco-betaine, salt, glycol distearate, dimethicone, fragrance, sodium benzoate, hexylene glycol, cocamide MIPA, salicylic acid and carbomer, in that order on both, then a guar conditioner.

What it does worse: L'Oréal adds a UV filter (ethylhexyl methoxycinnamate), arginine and niacinamide, while Biolage keeps the formula shorter.

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About the Product

What it is: Shampoo for color-treated hair with a UV filter, linseed and antioxidants. 28 fl oz.

What Else You Need to Know:

Shampoo for normal, color treated hair
Helps Protect Against Color Fade
Up to 60 days sealed-in color vibrancy based on 4 washings per week
Formulated with anti-oxidants and UV filters to help restore hair
L'oreal paris hair expert is now l'oreal paris elvive: new look, same amazing formula

From the Amazon listing.

Ranked in this guide: Shampoo, conditioner and styling dupes