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HerDupes
e.l.f. Cosmetics

Power Grip Primer

Gripping primer · 24 ml

$10

approx. retail · $12.32 / fl oz

Price checked 23 September 2026. Amazon's price today may differ.

Milk Makeup Hydro Grip Primer
Dupe of Milk Makeup Hydro Grip Primer ($38). You save 51%.See the comparison

Sold and shipped by Amazon. We may earn a commission; the price you pay is the same.

Description

Clear gel primer that grips makeup in place and hydrates.

Key ingredients
  • Hyaluronic acid

Compared with the original

Cost per fl oz

Milk Makeup$24.97 / fl oz
e.l.f. Cosmetics$12.32 / fl oz

$28 less at checkout than the original.

Size
Original · Milk Makeup45 ml
Dupe · e.l.f. Cosmetics24 ml
Key ingredients
Original · Milk MakeupHyaluronic acid, Blue agave extract
Dupe · e.l.f. CosmeticsHyaluronic acid

What matches

Same clear gel with the same sticky grip, and it also contains hyaluronic acid.

What the dupe does worse

Half the bottle size, but a fraction of the cost per ml. The tack lasts a little longer before it sets.

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$10

$12.32 / fl oz